Want to Write a Book? Start by Marketing It

Imagine pitching the perfect idea to your publisher, receiving immediate approval, and maybe even an advance to start working. 

It’s a dream come true. You spend the next year, maybe two in isolation, battling your way through writer’s block, hours of editing, and re-editing. 

You finally hand in the finished manuscript, full of relief, and ready for a much-needed vacation.

That’s when you find out your hard work is just beginning. Your publishers expect YOU to figure out how to get your book in the hands of the readers.

That’s why I believe you should START by marketing before you even write the first word of your book.

It may sound unconventional . . . because it is! As an author and the CEO of Beverly Hills Publishing, I’ve unlocked the secret to writing a successful book.

Why start with marketing?

Because after you’ve poured your heart and soul into writing your book, the last thing you want to do is beg people to read it.

You can have the greatest idea in the world and be a top-notch writer, but this won’t help if no one buys your book.

Save yourself the anguish and self-doubt that frequently comes hand-in-hand with writing. You don’t have to wonder if they are going to like it . . . You already know they will!

There’s no reason to waste your valuable time on a book no one is going to read. Get to know your audience before you put pen to paper.

Making time for marketing first will save you time in the long run

We know you’re excited and you want everyone to hear your message right away. But take a pause and think about what your audience really wants to know. 

Who are your target readers? What is it about your great idea that THEY are most interested in? Do they have specific pain points your expertise can help solve? 

Understanding the book your audience wants to read will prevent you from losing valuable time to writer’s block.

Gathering feedback from your readers before you write will also help you form your book’s structure, enabling a smoother and quicker writing process.

Where do I start?

Start with my rockstar team at Beverly Hills Publishing. We have perfected the art of marketing, writing, and publishing books. 

Traditional publishers tell you to write your book, and then market it. But we don’t follow the pack. We take a contrarian approach. Instead, we do the research first to understand what people want to read before the first word gets written.

We find out exactly what your target audience is looking for. So we can help you better serve your market by writing the book they want to buy.

Because we took the time to reach your audience beforehand, marketing becomes effortless – no coercion or gimmicks necessary to sell your book. Your fans will be lining up to hear how you answered their questions.

Then, when your book is out there, people will pick it up and think, “Perfect! This is exactly what I’ve been looking for!” 

What’s stopping you from writing your book?

Being a thought leader or an expert in your field can only get you so far if people are not receiving your message. 

Are you an expert in your field? Has anyone ever complimented you on your knowledge of a certain topic? Has anyone ever said you should write a book? 

As humans, we associate authority with books. When you’re listening to a speaker, doesn’t your opinion of them elevate when you hear “Author of…” after their name? That should be you.

Ask yourself what is stopping you from publishing your successful book.

Do you have a great idea the world needs to know about? 

Are you locking the perfect book away in your mind because you’re not a “writer?”

Are you too busy thinking, teaching, and DOING to take a year or two to get your thoughts on paper?

If you are prepared to become an authority on any subject, you must have a book. Do not discourage yourself from sharing your message with the world because you are not a writer, because you don’t have time, or because you don’t know where to start.

We know you have better things to do than spend months (or years) crafting your message into a book to share with the world. That’s why we have put together a team of experts who can get your book from a thought to a published entity in as little as 90 days!

Our refined process gets your ideas out of your head, onto paper, and into the hands of the people who need to read your message.

Become a Visionary Boss

I have a passion for helping thought leaders and experts shine on the stage they were made for. There are so many brilliant, talented people out there who should be changing the world but can’t seem to get their message out to the world. 

I’m so excited to share with you my new book, Visionary Boss: The Next Edge Entrepreneur. Get ready to learn my secrets to avoid missteps, embrace your best life, and become the Star Authority you were meant to be.

If you want to become a Visionary Boss, it’s time to get started on your own book. Schedule a call today.

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